I semester (January - June)

Published: 2022-06-24

Full Issue

URU No. 5 (I semestre 2022) (Spanish)

Presentation

Monograph Presentation: Production and Consumption of Movies and Series on Streaming Platforms

Catalina Mier Sanmartín, Jerónimo Rivera Betancur, Iván Fernando Rodrigo-Mendizábal

4-10

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Monographic

Original Content: The Strategic Bet of Streaming Platforms. Netflix Case in Latin America

Verónica Heredia Ruiz

11-30

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The Audiovisual Cultural Industry on Streaming Platforms: A Sampling of Science Fiction Series on Netflix, Amazon Prime Video and Disney+

Karla Andrade Mendoza

31-48

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Interaction Strategies and Engagement Measurement of the Twitter Account @CheNetflix

Gabriela Fabbro, Santiago Ospital

49-66

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History, Politics and Society on Journalistic Docuseries at Netflix Era: The Spanish Study Case about the Democratic Transition

Manuel Blanco Pérez

67-84

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The Aura in Cinema Streaming

Daniel A. Montenegro-Sandoval

85-96

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Digital Audiences, Reception of the Idea of Ecuadorian Cinema

Santiago Estrella Silva

97-112

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Ecuadorian Cinema: Migrate or Disappear. Case Study: The Streaming Platforms Choloflix and Touché Premiere

Fredi Zamora, Ángel Terán

113-122

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Miscelánea

COVID-19 Crisis: Luxury and Fast Fashion Brands’ Communication and Marketing Strategies

Verónica Crespo Pereira, Eva Sánchez Amboage, Matías Enrique Membiela Pollán

123-134

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The Pelucón Lexical Variant in Ecuador: A Computer-Mediated Discourse Analysis

Santiago Mejía, Yudi Buitrago

135-154

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Abduction and Synechismic: Peircean Keys to Decipher the Genius of Dr. Gregory House

Carlos Aulestia

155-165

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Reviews

El oficio de la mirada

166-168

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